4. Who would be the audience for your media product?

The audience for my media product would be teenagers and older, as the content is quite graphic and may frighten people of a younger age. Also due to the gore and graphic killing scenes the rating on this movie would be a 15 or 18. 

By aiming it at my own age range, of a person that is a big horror fan myself, i am able to take into consideration what i enjoy about horror movies and what i find are essential to use in my product. For example, we used a counter type of the original horror characters that we see in some horror movies, by having a girl as the killer, there are some women horror killers but no many well known other than a character such as Carrie.